By evaluating the internal resources as well as analyzing the business model, The Blue Ocean supports clients in building strategy and toolkits to run Go-to-market plans smoothly and successfully.
Go-to-market planning
- Omnichannel, Channel Playbook planning: Portfolio, sales & trade policy, so on.
- IMC plan, activities calendar, budget planning.
- Operational trade activities calendar.
- Sales resources planning & training.
- Consumer & channel Loyalty development strategy.
Execution consulting
- Standard measurement toolkit.
- KPIs set up & monitoring.
Other services
- MKT & Trade outsourcing service.
- Business intelligence service.
- Business process improvement.
- Business performance improvement.
